Archive for the 'Commercials/Promos' Category

A peek into Michel Gondry’s perversity

A perverse and almost deliberately naive list in equal measures of Michel Gondry’s Top 25 classic music video picks. It is almost nonsensically random, even though it gives decent credit to first-gen pioneers like Pope, etc - can only think this was deliberately for the EW audience.
Michel Gondry picks 25 classic music videos:

Conceptually yours: music video directions in 2008

I was asked to write this piece to accompany the MuVi programme for the Oberhausen Short Film Festival music video programme and awards this year. It was a great follow up to being on the jury in 2007, and an opportunity to think of the current big narrative and aesthetic trends in the area.
Conceptually Yours
Dynamic [...]

Binary symphony for Radiohead’s Nude

I first experienced a live dot matrix symphony back in the Nineties at a Sonar festival, Barcelona. It’s nice to see James Houston has revisited this concept and ramped it up on both a auditory and visual level to create another pop promo which validates the conclusion of the essay I wrote for the Oberhausen [...]

Ardour quelled over Bjork’s Wanderlust

I thought it might be Hiyao Miyazaki-esque in its ambitious reach for the fantastical, but after all the hype Bjork’s latest videoclip, the epic 9-month in the making Wanderlust, washes over you as ineffectually as the river that she travels along within it.
Maybe viewing it in high definition 3D might be a revelation, but [...]

Video of the Week: $$ Troopers

I haven’t seen something so aggressively styled, so successfully combining striking live action with graphic effects for a long time. Las Palmas have hit a glitchy 8-bit groove with this promo clip that combines War Games-style retro 3-D graphics, with fluttering video feedback, a smattering of Jenny Holzer-like aphorisms, and pseudo-religious imagery. Watch out for [...]

Portishead stripped down

Stripped down, like the track: Blue-hued high grunge imagery for Portishead’s first video Machine Gun from new album, Third. Whether web-cammed or CCD’ed, this is the antithesis of the To Kill a Dead Man promo epic. It catches the moment - we’ve moved on from 16mm noir homages to YouTube rehearsal sneak peeks.
Video after the [...]

Bjork’s visual lust

Björk’s Wanderlust, created by Encyclopedia Pictura (made up of Isaiah Saxon and Sean Hellfritsch), has taken over nine months of heavy effort, animation and rendering. 2D and 3D versions of this hi-def epic are almost ready for presentation according to FEED.
Björk has always been a visual gadfly, but what I find most interesting about [...]

Akira goes West

More Akira news… Although I posted on the Kanye West/Spike Jonze video for Flashing Lights only recently, I haven’t really been a fan of West up to now (although Chris Milk who I interviewed for Remixing Music Video, has made some great clips for him), suffering as he does from typical rap star pomposity. However [...]

Wong Kar Wai burns up

Philips Aurea gets a dazzlingly oblique short by Wong Kar-Wai. I remember interviewing WKW behind his trademark dark glasses back in the Nineties at the ICA, London, he told me I was too young, I told him he was too stylistic (can you believe that?). Now both of us are wrong.
There’s Only One Sun is [...]

Spike Jonze boots up Kanye West

Spike Jonze co-directed video with Kanye West (who gets the music artist vanity credit), for the rap artist’s Flashing Lights video. With new album replete with Takashi Murakami cover image for Graduation, Kanye West plunders pop sensibilities both sonically and visually. You can’t go wrong drafting in Jonze to add an instant edgy tone to [...]